love in service
the care collective
love in action empathy cards began with a single envelope.
A month after my mother died, a small group of friends sent me an envelope filled with cards and notes of love and encouragement. The following month another envelope. Month after month for six months a new envelope showed up in my mailbox, reminding me that I wasn’t alone in my grief.
That was the first time I understood showing up once is a gesture. Showing up again and again is presence, and it’s what carries someone through life’s most challenging seasons.
Care professionals do this every day. You sit with people through the hardest days of their lives, and then you come back and do it again, often while carrying pain and grief of your own that no one asks about. At Roots in the Clouds our mission is to create more empathy and care in the world, and that mission would be incomplete if it didn't include the people already doing that work.
We know that care professionals are some of the most under-resourced people doing the most important work in service of humanity. We created the care collective because we want to be part of changing that in a small but meaningful way: by making it easier to bring these cards into your work, and by offering a reminder that the people who care for others deserve care too.
how it works
To join, complete the form below. We ask for your name, organization or practice name, professional title, and a professional email address. We review every application and aim to respond within one week. There is no fee to join. Our goal is to create accessibility, so if you know someone who could benefit from joining, please share the link to register.
Once verified, you'll receive your care collective codes by email — one for each quantity tier. Enter the code that matches your order size at checkout. The discount applies to every card set in your cart.
NOTE: Your codes are yours, for your own professional use — please do not post or share them. We will update codes seasonally and we reserve the right to revoke care collective membership and codes at any time, including if codes are shared publicly or used outside of their intended purpose.
a note on application review
Every application is reviewed by a human — not an automated system. We look forward to getting to know who you are and the work you do, and also how we can best support you. Our goal is to respond within a week, but we appreciate your patience and grace along the way. If you haven’t heard back after a week has passed, please feel free to reach out to hello@rootsintheclouds.com with subject “care collective application status” and we’ll get back to you with an update.
quantity discounts
care collective pricing is tiered by the number of card sets in your order. Upon becoming a member, you'll receive codes for each tier by email. Enter the tier code that matches your order size at checkout, and the discount will be applied to your order. Please note that discounts apply to the order subtotal and do not include shipping or tax.
Ordering for a whole team or organization? Email hello@rootsintheclouds.com with "care collective order" and we’ll follow up to learn more about your order and collect information to invoice you.
who is the care collective for?
grief + mental health
grief counselors · bereavement coordinators · therapists and counselors · psychologists · psychiatrists · clinical social workers · EAP counselors · crisis line responders · victim advocates · grief coaches · support group facilitators · peer support specialists · grief and trauma-informed educators
hospice, palliative + end-of-life care
hospice nurses and aides · palliative care teams · hospice social workers · hospice volunteers · end-of-life and death doulas · funeral directors and funeral home staff · celebrants and officiants · organ and tissue donation family support coordinators · cemetery and memorial staff
spiritual care
chaplains · pastoral and spiritual care providers · faith community nurses · lay ministers and care team leads
animal care
veterinary teams · veterinary social workers · pet loss and animal hospice providers
hospital + clinical care
oncology nurses · NICU and labor and delivery nurses · ICU nurses · nurse navigators · child life specialists · patient advocates · case managers · social workers
caregiving + community care
caregiver support coordinators · home health aides · long-term care and adult day staff · community health workers · patient and family navigators · birth and postpartum doulas
children, families + schools
school counselors and school psychologists · child welfare and foster care workers · family support workers · youth workers · after school care workers
organizational care
organizational wellbeing leads · people and HR teams supporting grieving employees · nonprofit leadership supporting frontline staff
addiction and recovery
substance use counselors · peer recovery specialists · recovery housing staff
public service + humanitarian work
refugee and asylum caseworkers · humanitarian and aid workers · resettlement staff · civil servants · military and veteran care providers · correctional chaplains and staff
social justice + advocacy
immigration attorneys and legal advocates · public defenders and mitigation specialists · legal aid staff · racial justice and civil rights advocates · disability justice advocates · LGBTQ+ advocates · environmental justice organizers · domestic violence and sexual assault advocates · harm reduction workers · reentry specialists · juvenile justice advocates · restorative justice facilitators · mutual aid coordinators
body and holistic practitioners
massage therapists · somatic practitioners · yoga and meditation teachers · acupuncturists · energy and reiki practitioners
first responders + emergency services
EMTs and paramedics · firefighters · 911 dispatchers · first responder peer support · disaster response workers and volunteers · search and rescue teams

